This ad captures the essence of our very postmodern President, who talks tough, but carries a limp stick. It's called using "contradictory discourses" and it is a political strategy where truth is rejected explicitly and consistency is an extremely rare phenomenon. What matters more than truth (or honesty) is achieving the desired political outcome (i.e., getting others to believe what you want them to believe about what you believe). It's all very postmodern; very philosophically chic; and very Obama:
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